Ch.1

This chapter is showing us how we are distracted by the positives and rarely see the negatives. In the beginning of the chapter Davis shows how drug distributers distract our attention from the scary side effects like liver disease, suicidal thoughts, and fatality. The distributers goal is to distract the consumer in a brief amount of time and capture their attention so they act fast. They want the consumer to only see how the product can help and not how the side effects can hurt you. The chapter deals a lot with how people deal with depression. It talks a lot about the medicine Cymbalta and it's side effects for depression. Throughout this whole chapter the author shows how people of all ages get distracted in various ways.

The author in this first chapter is trying to make the argument that we as consumers get tricked into believing advertisements that can be harmful to us if we do not pay close attention to the detail. The producer of these products are trying to catch our attention for 6.5 seconds and have us concentrate only on the way the medication can help you and not the harmful side effects it can cause towards your body. I think her argument is legit because many people do buy these products even though the warnings are stated at the end of the commercial, because the people only here what they choose to hear which is how the product can help them and don't pay attention to the way it can harm and possibly kill them. Her argument is well put because it has been proven many times to happen before so she is showing what the producers do to distract us from realizing the bad things and only focus on the good so they make their money. The author shows how infants are distracted and cry when the are yelled at, but then stop crying because people around them aren't and someone is patting them on the back and soothing them. I agree also with this because that is how kids learn by noticing how other people are acting around them and if they aren't freaking out then there is no need for them to be freaking out.